Beauty and Grace is located at 224 Connally Street in
downtown Sulphur Springs. They are open
seven days a week, Monday through Saturday from 10 a.m. to 6 p.m. and Sunday from 12 p.m. to 4 p.m. Of course, you can order any time from their
website www.beautygracelifestyle.com. Ana
has lived in the Hopkins County area for most of her life and started her
retail business in March of 2015, doing trunk shows, Canton and the like. Her entrepreneurial spirit is what drove her
to start her business and have a retail store front. Her brick and mortar store opened in August
of 2016 and has grown from there.
When
you enter Beauty and Grace, most likely you will be greeted by Coco. Coco, is the shop mascot and sometimes guests
stop by just to see him. Coco shares his
love of seeing new faces every day and hopes that the experience that you have
at Beauty and Grace reflects the love and care that Ana and her team have put
in to making it worth the visit. Beauty
and Grace is more than just a clothing store, it’s an experience where you can
find the perfect gift, health and wellness items, and carefully curated products
that reflect the image she wants to portray for her customers.
Ana
has focused on carrying brands that are created from other businesses like
hers. Small mom and pop shops where she
can get to know the people behind the brand.
She has learned stories about how those brand have started and she has
shared her story with the brands she carries.
When you shop with Ana at Beauty and Grace you are not only supporting
her small business but also other small businesses.
Her
shop has evolved over the years to include gift items, health and wellness and
organic baby items. One of her favorite
items is right at the front of the store, Amber perfumes. Tiny bottles, in a bowl that have a subtle scent
that multiple guests enjoy, and one that Ana can’t live without. Sweet Grace, Rowe Casa Organics and Amber are
some of her top sellers but beyond those brands are many more to explore in
house.
One
of the newest items to grace the shelves, is the refillery. Bring in your own vessel and take home,
non-toxic perfumes, hand and body soap, laundry concentrate, dish soap and so
much more. Each item is paid by the
ounce and a great way to try out a new product without committing to a full
bottle. You can reuse any type of vessel you want, such as an old mason jar,
bottle or container you have used previously.
The Refillery is a sustainable, clean, and non-toxic option for
consumers to change the way they live and experience something new.
One
of my favorite sustainable options Ana offers at Beauty and Grace is the 10% off
your total on “Tote Bag Tuesday.” Any
guest who brings in their own carry bag, can receive 10% off on their total
purchase in store on any item. I love
the encouragement of helping guests to remember to use reusable bags. She does have bags in store to purchase if
you happen to not have one. I know every
store loves for people to carry their bag around town. Who wouldn’t since it’s a simple and cost-effective
form of advertising. By encouraging
reusable bags helps to reduce waste in our environment.
Her
community impact goes much further than that, including giving back to local organizations,
and collaborating with other small businesses with pop ups in front of her
store. Her next pop up is Saturday,
February 8, from 10 a.m. to 4 p.m. to celebrate Valentine’s Day. She will have vendors, a food truck, flowers,
permanent jewelry and photo minis for guests to indulge in. Ana is also a board
member for the Chamber of Commerce. She
will also be the co-chair of Main Street Uncorked for 2025. We are looking forward to see the changes she
makes to this great event.
If
you haven’t stopped by Beauty and Grace recently, we encourage you to do so and
find your next favorite item in shop.
From holistic tinctures, herbal soaps and natural personal care items to
clothing, there is something for everyone at Beauty and Grace.
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